Heidi Harmon Mayoral Campaign

Brand Design // 2018 + 2020

There’s no better cure for political cynism than community activism. That’s why I was thrilled to serve as lead designer for San Luis Obispo Mayor Heidi Harmon’s first re-election campaign in 2018 and assist with her second re-election in 2020.

We empowered her existing brand assets with fresh life from campaign posters and coordinating walk pieces to a compelling collection of social media graphics, promotional event posters, and print ads. The hand lettered “Get Mighty” graphic, originally intended for a social post, ultimately became so popular it was transformed into t-shirts, stickers, and more!

Thanks to Mayor Heidi Harmon, campaign manager Quinn Brady, and the entire #GetMighty team for your support and teamwork!